In today’s competitive and ever-changing business landscape, recognition remains one of the most effective yet underutilized tools for driving employee engagement and retention. Despite its potential to foster a thriving workplace culture, many organizations struggle to create recognition strategies that align with their purpose, values, and goals. This misalignment often leads to ineffective programs that fail to resonate with employees, contributing to low engagement levels and missed opportunities for cultural and business success.
According to O.C. Tanner’s 2025 Global Culture Report, tailored recognition is 12x more likely to drive employee engagement than generic approaches, emphasizing the need for personalized and meaningful recognition strategies. The report also highlights that organizations with active leader involvement in recognition are 50% more likely to achieve cultural success, underlining the pivotal role leaders play in embedding recognition into workplace culture. Alarmingly, only 23% of employees feel that recognition in their organizations aligns with purpose, values, and goals, revealing a critical gap that must be addressed.
To tackle these challenges, organizations need to develop recognition frameworks that are purpose-driven, values-aligned, and scalable. A well-designed recognition framework must celebrate individual contributions in meaningful ways, moving beyond generic programs to ensure employees feel genuinely valued. By leveraging technology, recognition efforts can achieve global consistency while adapting to cultural nuances. Additionally, measuring and communicating the impact of recognition programs through metrics like engagement, retention, and business performance ensures continuous improvement and reinforces their strategic value.
To explore these strategies in depth, we present to you this webinar.
Discussion Pointers: